Brand Identity Design

The engagement

We design the brand identity that makes a young company look like the company it's becoming — strategy first, then the visual system. AI widens the exploration (dozens of serious directions instead of three), a senior designer makes the calls, and you get the full working system: logo suite, color and type, voice and messaging, and the launch kit — deck template, social templates, OG images, and design tokens ready to drop into your site build. Delivered inside the Build Subscription: one monthly fee, source files yours.

What you actually get

• Brand strategy workshop — positioning, audience, voice

• Logo suite (primary, mark, lockups) + usage rules

• Color, type, and component system with design tokens

• Voice + messaging guide (taglines, boilerplate, tone)

• Launch kit — pitch-deck template, social templates, OG images

• Brand guide + full source files (Figma), yours from day one

Who buys this

• Funded startups heading into a launch or raise with a 2am-Figma logo

• Teams whose product outgrew the brand and can feel it in every deck

• Founders rebranding after a pivot who need the story and the system to match

What's not in scope

• Ongoing ad-creative production (that's DVNC Studio)

• Packaging / print production at scale

Common questions